Food Trend Series: Free the Fire

Research chefs

The Flavors of Fire Reign Supreme

It would seem that the love of smoke and fire have finally been accepted by the mainstream. Need proof? Check out Little Caesars latest release of the Smokehouse Pizza, topped with brisket, pulled pork, and smoked bacon along with a smokehouse seasoned crust.  Arby’s serves a similar Smokehouse sandwich made with brisket and smoked Gouda cheese. Even Applebee’s has jumped into the mix with the roll out of their wood fired grills in select locations.

Menu development

Image courtesy of Restaurant Facility Business

Tracking menu insights from 3rd quarter 2015 and 2016 the market research firm Mintel placed smoked flavors atop their list of rising flavor trends(1).

Empirical evidence backs up these statements as well. Think of how common smoked salts, fire roasted tomatoes or chilies, and charred citrus have become. Menus show items like smoked butterscotch coffee, fire roasted vegetables, and charred artichokes. Heck, one of the best cocktails I’ve ever drunk was served to me last weekend and included freshly burnt rosemary and mescal.

We can also see these fiery flavors showing up in condiments. Chipotle ketchup, pecan wood smoked maple syrup, smoked onion marmalade, and smoked black pepper pickles to name a few. I have no doubt a simple Google query would bring up a slew of other products I haven’t thought of. 

Fine dining restaurants nationwide have long been pushing the flaming trend forward with the use of wood burning stoves. Local to Austin you can enjoy foods slow roasted over wood fires at the likes of Odd Duck or Dai Due, the latter using beautiful customized elevator grills. Nationally, you can find wood fire kitchens from coast to coast, but for our New York friends a stand out would be Lilia in Brooklyn.

Lilia Hearth, courtesy of Tasting Table

Lilia Hearth, courtesy of Tasting Table

As chefs, we are stoked (get it?) by the fired and smoked food trend, as it hearkens back to the origins of cooking food with only wood and a spark. I feel a beard growing just thinking about it.

We would love to hear what you’re seeing out there in your culinary travels. Be sure to leave a comment and let us know.

 

Cheers!

-Chris

1. Weisberg, Karen. "Flavor Advances: Top Trends for 2017." Culinology. December 2016: 10-17. 6 Mar., 2017.
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